This module provides a comprehensive exploration of the global music business, with a focus on the digital revolution’s evolution and its impact on various industry sectors. It examines key technologies that have shaped music distribution and revenue streams over time, alongside a review of industry contracts. The significance of data in the streaming era is emphasized, along with an analysis of its role in shaping current and future music industry landscapes. Additionally, the module discusses emerging revenue sources, evolving business models, and shifts in industry value chains. Insights into the ongoing influence of big data, AI, VR, and blockchain are also provided, encouraging students to anticipate and adapt to forthcoming disruptions in the industry.
What You Will Learn
Lesson 1 – Saturday, April 20, 2024
- Historical Overview of the Global Music Industry Evolution
- Contemporary Landscape of the Music Industry: Analysing Current Revenue Trends and Future Growth
- Understanding the Structure and Value Chain of the Music Industry.
- Navigating Careers in the Music Industry and Description of Major Industry Roles
- Unravelling Revenue Streams or Sources in the Music Industry, including Emerging Revenue Streams.
- Insights into Music Industry Contracts and Data Transparency.
Lesson 2 – Sunday, April 21, 2024
- Leveraging Data as a Strategic Asset in Music Business and Artist Development
- Exploring Emerging Technologies: VR, AI, Blockchain, and Non-Fungible Tokens (NFTs) in the Music Industry.
- Harnessing Big Data for Music Industry Advancements.
- Convergence of Music and Podcasts: Opportunities and Challenges.
- Anticipating the Next Disruption in the Music Industry and Technological Innovations
Certification
Certificate will be issued to you at the end of this course, after the successful completion of the module
Course Features
- Lectures 14
- Quiz 1
- Duration 4 hours
- Skill level All levels
- Language English
- Students 85
- Certificate Yes
- Assessments Self
